A soft plaything often becomes a child’s very first good friend, their first resource of comfort and a quiet buddy in everyday life. Aurora World recognizes this special function and has been creating soft toys that develop this link for over 40 years. Each item informs its very own little story and accompanies kids through numerous vital moments.
Design with character
What collections Aurora World product apart is its attention to detail. Soft products, friendly faces and precise workmanship make sure that every soft plaything feels acquainted. Traditional, lively or contemporary, the styles appeal to different generations while remaining classic. It is this mix that makes the brand name so popular.
Remarkable sensations
Aurora World personifies protection and emotional nearness. Many of the soft toys are not just offered as presents, however also kept for many years. They stimulate memories of childhood years, unique events or the people that gave them. In a rapidly transforming world, Aurora World develops products that give a feeling of longevity and stimulate genuine emotions.